Connect with us

Tech News

A look at the Android Market (aka Google Play) on its 10th Anniversary – TechCrunch

Published

on

Google Play has generated more than twice the downloads of the iOS App Store, reaching a 70% share of worldwide downloads in 2017, according to a new report from App Annie, released in conjunction with the 10th anniversary of the Android Market, now called Google Play. The report also examined the state of Google Play’s marketplace and the habits of Android users.

It found that, despite the large share of downloads, Google Play only accounted for 34% of worldwide consumer spend on apps, compared with 66% on the iOS App Store in 2017 – a figure that’s stayed relatively consistent for years.

Those numbers are consistent with the narrative that’s been told about the two app marketplaces for some time as well. That is, Google has the sheer download numbers, thanks to the wide distribution of its devices – including its reach into emerging markets, thanks to low-cost smartphones. But Apple’s ecosystem is the one making more money from apps.

App Annie also found that the APAC (Asia-Pacific) region accounts for more than half of Google Play consumer spending. Japan was the largest market of all-time on this front, topping the charts with $25.1 billion dollars spend on apps and in-app purchases. It was followed by the U.S. ($19.3B) and South Korea ($11.2B).

The firm attributed some of Google Play’s success in Japan to carrier billing. This has allowed consumer spending to increase in markets like South Korea, Taiwan, Thailand and Singapore, as well, it said.

As to what consumers are spending their money on? Games, of course.

The report found that games accounted for 41% of downloads, but 88% of spend.

Outside of games, in-app subscriptions have contributed to revenue growth.

Non-game apps reached $2.7 billion in consumer spend last year, with 4 out of the top 5 apps offering a subscription model. The number one app, LINE, was the exception. It was followed by subscription apps Tinder, Pandora, Netflix, and HBO NOW.

In addition, App Annie examined the app usage patterns of Android users, and found they tend to have a lot of apps installed. In several markets, including the U.S. and Japan, Android users had over 60 apps installed on their phones and they used over 30 apps every month.

Australia, the U.S. and South Korea led the way here, with users’ phones holding 100 or more apps.

The report also looked at the most popular games and app of all time by both downloads and consumer spend. There weren’t many surprises on these lists, with apps like those made by Facebook dominating the top apps by downloads list, and subscription services dominating top apps by spend.

App Annie also noted Google Play has seen the release of nearly 10 million apps since its launch in 2008. Not all these remain, of course – by today’s count, there are just over 2.8 million apps live on Google Play.

 

Source link

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Tech News

The First Tesla Semi Has Been Delivered After Lengthy Delays

Published

on

There had long been suggestion Pepsi would be one of Tesla’s biggest customers — with a subsidiary spotted installing charging stations at one of its plants and test driving the trucks earlier this year. Tesla also placed an order for 100 of the high tech trucks shortly after they were announced in 2017. In October, Musk confirmed the company’s first truck was almost ready for delivery, and it would be going to the soft drink manufacturer.

Today, Tesla finally made it official and delivered its first production semis to Pepsi. Speaking at the handover, which took place at a Tesla Gigafactory in Nevada, Musk described his motivation for designing the truck. The Tesla CEO claims that trucks make up less than 1% of vehicles in the United States, but are responsible for a large chunk of emissions. Musk said it will both help the environment and improve the health of individuals living near highways. At the end of the presentation, Musk thanked Pepsico and described them as a “great partner.” 

The trucks’ keycards were then handed over to Pepsi’s representatives, followed by several high fives. The trucks’ first cargo run involved “an enormous amount of Frito Lays” which were handed out to people in attendance. Pepsi’s Kirk Tanner then took the mic and said: “I want to thank the people who have spent countless hours to make this a reality.” before thanking Elon Musk and the other Tesla representatives. Other companies are also interested in Tesla’s electric semi. Budweiser, Walmart, and UPS are amongst those who have placed pre-orders — with Budweiser ordering at least 40 of the large electric vehicles.

Continue Reading

Tech News

Kanye West Is No Longer Buying Twitter-Rival Parler

Published

on

It’s unclear whether West’s recent controversies have anything to do with the Parler deal falling apart. In a statement shared with CNBC, Parler’s owner notes that the “decision was made in the interest of both parties in mid-November.” Parler says it will be on the lookout for the growth opportunities, without clarifying if it was looking for investors to scale up, or full-fledged buyers. The latter seems unlikely to happen, given the current state of layoffs in the tech industry and the looming fears of a recession.

Parlement Technologies reportedly had high hopes from its acquisition deal with Kanye West. Soon after the agreement press release went out, Parler sent out an email to its “VIP” users, offering them perks like a gold badge for being valuable personalities on the platform. Politico reports that the email campaign inadvertently revealed the personal contact information of nearly a dozen lawmakers and some well-known conservative personalities.

Citing an insider source, Axios reports that West’s unstable financial situation following the cancellation of lucrative deals with the likes of Adidas played a role in his Parler plans falling apart. In the meanwhile, West has returned to Twitter, after his account was restricted for a few weeks ago over sharing anti-Semitic remarks. West currently has a huge follower base of over 18 million on Twitter, which dwarfs the total number of users on Parler, as of December 2021.

Continue Reading

Tech News

Elon Musk Says Twitter’s Potential Removal From iOS App Store Was ‘Misunderstanding’

Published

on

Barely two days after Elon Musk feuded with Apple publicly, he met with Tim Cook to settle the differences. “We resolved the misunderstanding about Twitter potentially being removed from the App Store. Tim was clear that Apple never considered doing so,” Elon Musk tweeted last evening. This was a few hours after he shared a video of Apple’s HQ to disclose the location of the meeting.

However, Elon Musk didn’t reveal if Apple will continue advertising on Twitter. According to the Washington Post, Apple was the biggest ad spender on Twitter in Q1 2022. It spent an average of $4 million per week to run ads on Twitter between January to March this year — this added up to about 4% of Twitter’s revenue. However, Reuters reports that Apple reduced its weekly ad budget on Twitter to $131,600 a few weeks after Elon Musk bought the social media company. We also haven’t heard from Apple’s CEO, Tim Cook, about the agenda of his meeting with Elon Musk. 

Continue Reading

Trending