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Alphabet reportedly buying Focals smart glasses maker North

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AR-powered smart glasses are one of those technologies that sound and look great on Tony Stark but are a far cry from being an actual profitable product, be it in retail or even in industrial applications. Smart glasses are hard to get right, both in actual implementation but also in marketing. Even Google practically gave up on its Google Glass but now parent company Alphabet may be trying to take another stab at it by buying North, maker of wearables including the Focals smart glasses.

Focals by North wasn’t actually the company’s product nor was North its first name. First known as Thalmic Labs, the Canadian startup’s first claim to fame was the Myo armband that promised Jedi-like powers by letting you control phones and computers using gestures. Two years ago it renamed itself as North and made a big splash with Focals, one of the few actually impressive implementations of the smart glass dream.

As many companies would tell you, however, popularity doesn’t always translate to profitability. Although less expensive than Google Glass, Focals still didn’t make the company any money. In fact, North’s finances revealed it was actually bleeding.

Sources now claim that North is in the last stage of selling itself to Alphabet, Google’s parent company. Two failures don’t exactly make a success but the times have changed since Google Glass disappeared behind industrial doors. More importantly, Apple is reportedly close to coming out with its own AR smart glasses.

That doesn’t mean that smart glasses will suddenly become a huge hit but Apple’s involvement could at least give the industry some validation. Alphabet may be stocking up on technologies, patents, and expertise to pick up the fight once more, hopefully to a more receptive market willing to put money to make those sci-fi dreams not only come true but also stay for long.

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Motorola Moto X30 Pro Will Have An Unusual Camera System

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This is just the tip of the iceberg for the Moto X30 Pro. The strangest thing about the model won’t be its unusually large camera sensor, especially since Xiaomi already claimed that crown. Instead, it will be the use of three focal lengths in the camera system that could mean the removal of one traditional part of that group.

Motorola’s Weibo account revealed that the Moto X30 Pro will have a 35mm focal point at its widest. This will be joined by a 50mm telephoto that could have a 2x magnification, as well as an 80mm longer telephoto option. If this is an accurate description, it would suggest that the phone will ditch the ultra-wide shooter in favor of two telephoto cameras when some of its peers opt to eschew telephoto cameras to make way for a macro alternative.

Whether this will give the Moto X30 Pro an actual advantage over other high-end phones this year remains to be seen, literally. It sounds almost like a mixed bag, at least in the camera department, though the rest of the rumored specs are on par for a 2022 flagship. The Moto X30 Pro, which could go by the name Motorola Frontier in global markets, is expected to run on a Snapdragon 8+ Gen 1 processor, bear a 6.67-inch 144Hz OLED screen, and boast 125W super-fast charging for its modest 4,500mAh battery.

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2023 Mercedes-AMG EQE First Drive: Electrified Luxury Gets A Sports Upgrade

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AMG promises performance magic, upgrading the EQE EV sedan with supercar-rivaling power to go with a lavish, tech-filled cabin. Can it deliver soul with speed?

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How To Fix Amazon Prime Video Not Streaming In 4K

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Not all Amazon Prime Video titles are available in 4K quality. Older movies and shows often do not support that format, and even some newer flicks will still be unavailable for a variety of reasons ranging from licensing to technical difficulties. As a result, your title of choice might look less-than-perfect, not due to a fault on Amazon’s end, but simply because that title may not support 4K in the first place. 

Amazon has a list of titles available in 4K, so checking whether the one you’re trying to watch is, is fairly easy. You can see all the 4K offerings by heading over to the official Amazon website. The list is not very intuitive in the sense that you can’t check for specifics within the results as this is already a narrowed-down list. However, you can also simply type in the title of your movie or show into the search bar above to check whether it’s available on Prime Video and in 4K.

You can also search directly on Amazon Prime Video. Any variation of “4K,” “4K movies ultra HD,” “4K film,” or even something more specific like “4K romantic comedies” should produce a list of titles that you can watch right now. If you managed to locate your title on one of these lists and yet it still looks underwhelming, there may be other issues at hand.

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