AT&T has begun beta testing a streaming device that seems to be something of its own Roku competitor, according to a statement made by John Donovan, CEO of AT&T Communications, during the company’s third quarter earnings call. The device, first scooped a year ago by Variety is an Android TV-based set-top box which integrates other streaming apps and ships with a voice remote, according to an FCC filing.
While AT&T didn’t comment on Variety’s report at the time, it did later confirm the device on an earnings call earlier this year.
The box was then described as a way for customers to watch DirecTV Now or other streaming services from their home. The plan at the time was to have the device launched by the end of 2018, the company had said.
The word today is that timeframe has shifted.
Donovan said the service was in “beta testing” now, but added that AT&T planned to “roll out trials in the first half of next year.”
The thin client-based service – as this product was referred to as by the exec – would be the next step in transitioning traditional pay TV customers to the streaming service, DirecTV Now.
It could also be used to target cord cutters in search of a more traditional TV experience, by offering access to streaming TV without requiring the installation of a satellite dish.
“This will be a more measured roll out,” Donovan said, of the new thin client-based service. “Like our introduction of WatchTV, we expect this service to be EBITDA positive. And over time, it should lower our acquisition cost of our premium video service. And both of these use the common platform we introduced with DirecTV Now,” he noted.
The device’s arrival comes at a time when AT&T’s pay TV business is in decline.
The company reported a 346,000 net loss in traditional TV customers (DirecTV and AT&T Uverse) in the quarter. However, it gained 49,000 for its streaming service, DirecTV Now, which has grown to 1.86 million subscribers.
AT&T said it would also begin evaluating its channel lineups, in order to better “align content costs with the price.” That seems to mean that AT&T may also be thinking about breaking up content into even skinnier bundles – something Hulu says it’s doing, as well.
The First Tesla Semi Has Been Delivered After Lengthy Delays
There had long been suggestion Pepsi would be one of Tesla’s biggest customers — with a subsidiary spotted installing charging stations at one of its plants and test driving the trucks earlier this year. Tesla also placed an order for 100 of the high tech trucks shortly after they were announced in 2017. In October, Musk confirmed the company’s first truck was almost ready for delivery, and it would be going to the soft drink manufacturer.
Today, Tesla finally made it official and delivered its first production semis to Pepsi. Speaking at the handover, which took place at a Tesla Gigafactory in Nevada, Musk described his motivation for designing the truck. The Tesla CEO claims that trucks make up less than 1% of vehicles in the United States, but are responsible for a large chunk of emissions. Musk said it will both help the environment and improve the health of individuals living near highways. At the end of the presentation, Musk thanked Pepsico and described them as a “great partner.”
The trucks’ keycards were then handed over to Pepsi’s representatives, followed by several high fives. The trucks’ first cargo run involved “an enormous amount of Frito Lays” which were handed out to people in attendance. Pepsi’s Kirk Tanner then took the mic and said: “I want to thank the people who have spent countless hours to make this a reality.” before thanking Elon Musk and the other Tesla representatives. Other companies are also interested in Tesla’s electric semi. Budweiser, Walmart, and UPS are amongst those who have placed pre-orders — with Budweiser ordering at least 40 of the large electric vehicles.
Kanye West Is No Longer Buying Twitter-Rival Parler
It’s unclear whether West’s recent controversies have anything to do with the Parler deal falling apart. In a statement shared with CNBC, Parler’s owner notes that the “decision was made in the interest of both parties in mid-November.” Parler says it will be on the lookout for the growth opportunities, without clarifying if it was looking for investors to scale up, or full-fledged buyers. The latter seems unlikely to happen, given the current state of layoffs in the tech industry and the looming fears of a recession.
Parlement Technologies reportedly had high hopes from its acquisition deal with Kanye West. Soon after the agreement press release went out, Parler sent out an email to its “VIP” users, offering them perks like a gold badge for being valuable personalities on the platform. Politico reports that the email campaign inadvertently revealed the personal contact information of nearly a dozen lawmakers and some well-known conservative personalities.
Citing an insider source, Axios reports that West’s unstable financial situation following the cancellation of lucrative deals with the likes of Adidas played a role in his Parler plans falling apart. In the meanwhile, West has returned to Twitter, after his account was restricted for a few weeks ago over sharing anti-Semitic remarks. West currently has a huge follower base of over 18 million on Twitter, which dwarfs the total number of users on Parler, as of December 2021.
Elon Musk Says Twitter’s Potential Removal From iOS App Store Was ‘Misunderstanding’
Barely two days after Elon Musk feuded with Apple publicly, he met with Tim Cook to settle the differences. “We resolved the misunderstanding about Twitter potentially being removed from the App Store. Tim was clear that Apple never considered doing so,” Elon Musk tweeted last evening. This was a few hours after he shared a video of Apple’s HQ to disclose the location of the meeting.
However, Elon Musk didn’t reveal if Apple will continue advertising on Twitter. According to the Washington Post, Apple was the biggest ad spender on Twitter in Q1 2022. It spent an average of $4 million per week to run ads on Twitter between January to March this year — this added up to about 4% of Twitter’s revenue. However, Reuters reports that Apple reduced its weekly ad budget on Twitter to $131,600 a few weeks after Elon Musk bought the social media company. We also haven’t heard from Apple’s CEO, Tim Cook, about the agenda of his meeting with Elon Musk.
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