If you use your iPhone as much as I do then you are used to keeping an eye on the battery meter as it creeps down towards the red.
But if you don’t have access to your charger, and forgot your power bank, what can you do to make it through the day?
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Battery life is always forefront in the minds of people who rely on their iPhones. So, after a lot of testing, and spending a lot of time running my iPhone’s battery flat, I’ve come up the with what I believe are the best ways of making your iPhone battery last all day.
And the nice thing is that both of these methods are quick and simple, and don’t involve making huge changes to iOS.
The first one is the simplest one, but also the most effective, and that is to switch on Low Power Mode.
As the name suggests, activating this setting puts your device into low power mode. And it really does work, giving you about three hours of extra battery life. If you are worried about your battery not making it through the day, this is the setting to activate.
However, it achieves this by turning off or reducing mail fetch, background app refresh, automatic downloads, and some visual effects.
Here’s a list of what Low Power Mode reduces or affects in order to increase battery life:
- Email fetch
- “Hey Siri”
- Background app refresh
- Automatic downloads
- Some visual effects
- Auto-Lock (defaults to 30 seconds)
- iCloud Photo Library (temporarily paused)
iOS pops up a notification offering to turn on Low Power Mode when your battery goes below 20% and 10%, and will automatically switch it off when the device is charged back up to 80%.
You can also turn this on manually, either from the Control Center panel, or from Settings > Battery.
One thing that I do if I know I have a long day ahead of me away from a charger is to switch over to Low Power Mode as soon as I start my day. I find that this gives me the longest possible battery life.
Be aware that if you recharge your battery above 80% that this will automatically disable Low Power Mode, so you will have to re-enable it.
Another trick I find that vastly improves battery life is turning down the screen brightness. OK, don’t go bananas with this one and turn it down to the point where the screen is completely unreadable because that would be counterproductive, but toning it down a bit when you are indoors and not in bright sunlight really makes a huge difference to how long your battery will last.
You can either drop the brightness from Settings > Display & Brightness or from the Control Center screen.
Another couple of display related changes you can make that I find handy — doubly so if you find the iPhone’s screen is too bright — is to head over to Settings > General > Accessibility > Display Accommodations and make sure that Auto-Brightness is enabled and, if you want to take things further, enable Reduce White Point.
Twitter bans James O’Keefe of Project Veritas over fake account policy – TechCrunch
Twitter has banned right-wing provocateur James O’Keefe, creator of political gotcha video producer Project Veritas, for violating its “platform manipulation and spam policy,” suggesting he was operating multiple accounts in an unsanctioned way. O’Keefe has already announced that he will sue the company for defamation.
The ban, or “permanent suspension” as Twitter calls it, occurred Thursday afternoon. A Twitter representative said the action followed the violation of rules prohibiting “operating fake accounts” and attempting to “artificially amplify or disrupt conversations through the use of multiple accounts,” as noted here.
This suggests O’Keefe was banned for operating multiple accounts, outside the laissez-faire policy that lets people have a professional and a personal account, and that sort of thing.
But sharp-eyed users noticed that O’Keefe’s last tweet unironically accused reporter Jesse Hicks of impersonation, including an image showing an unredacted phone number supposedly belonging to Hicks. This too may have run afoul of Twitter’s rules about posting personal information, but Twitter declined to comment on this when I asked.
Supporters of O’Keefe say that the company removed his account as retribution for his most recent “exposé” involving surreptitious recordings of a CNN employee admitting the news organization has a political bias. (The person he was talking to had, impersonating a nurse, matched with him on Tinder.)
For his part O’Keefe said he would be suing Twitter for defamation over the allegation that he operated fake accounts. I’ve contacted Project Veritas for more information.
Consumer groups and child development experts petition Facebook to drop ‘Instagram for kids’ plan – TechCrunch
A coalition of 35 consumer advocacy groups along with 64 experts in child development have co-signed a letter to Facebook asking the company to reconsider its plans to launch a version of Instagram for children under the age of 13, which Facebook has confirmed to be in development. In the letter, the groups and experts argue that social media is linked with several risk factors for younger children and adolescents, related to both their physical health and overall well-being.
The letter was written by the Campaign for a Commercial-Free Childhood, an advocacy group that often leads campaigns against big tech and its targeting of children.
The group stresses how influential social media is on young people’s development, and the dangers such an app could bring:
“A growing body of research demonstrates that excessive use of digital devices and social media is harmful to adolescents. Instagram, in particular, exploits young people’s fear of missing out and desire for peer approval to encourage children and teens to constantly check their devices and share photos with their followers,” it states. “The platform’s relentless focus on appearance, self-presentation, and branding presents challenges to adolescents’ privacy and wellbeing. Younger children are even less developmentally equipped to deal with these challenges, as they are learning to navigate social interactions, friendships, and their inner sense of strengths and challenges during this crucial window of development,” the letter reads.
Citing public health research and other studies, the letter notes that excessive screen time and social media use can contribute to a variety of risks for kids including obesity, lower psychological well-being, decreased quality of sleep, increased risk of depression and suicide ideation, and other issues. Adolescent girls report feeling pressured to post sexualized selfies for attention from their peers, the letter said, and 59% of U.S. teens have reported being bullied in social media, as well.
Another concern the groups have is the use of the Instagram algorithm which could suggest what kids would see and click on next, noting that children are “highly persuadable.”
They also point out that Facebook knows there are already children under 13 who have lied about their age using the Instagram platform, and these users will be unlikely to migrate to what they’ll view as a more “babyish” version of the app than the one they’re already using. That means Facebook is really targeting an even younger age group who don’t yet have an Instagram account with this “kids version.”
Despite the concerns being raised, Instagram’s plans to compete for younger users will not likely be impacted by the outcry. Already, Instagram’s top competitor in social media today — TikTok — has developed an experience for kids under 13. In fact, it was forced to age-gate its app as a result of its settlement with the U.S. Federal Trade Commission, which had investigated Musical.ly (the app that became TikTok) for violations of the U.S. children’s privacy law COPPA.
Facebook, too, could be in a similar situation where it has to age-gate Instagram in order to properly direct its existing underage users to a COPPA-compliant experience. At the very least, Facebook has grounds to argue that it shouldn’t have to boot the under-13 crowd off its app, since TikTok did not. And the FTC’s fines, even when historic, barely make a dent in tech giants’ revenues.
The advocacy groups’ letter follows a push from Democratic lawmakers, who also this month penned a letter addressed to Facebook CEO Mark Zuckerberg to express concerns over Facebook’s ability to protect kids’ privacy and their well-being. Their letter had specifically cited Messenger Kids, which was once found to have a design flaw that let kids chat with unauthorized users. The lawmakers gave Facebook until April 26 to respond to their questions.
Zuckerberg confirmed Facebook’s plans for an Instagram for kids at a Congressional hearing back in March, saying that the company was “early in our thinking” about how the app would work, but noted it would involve some sort of parental oversight and involvement. That’s similar to what Facebook offers today via Messenger Kids and TikTok does via its Family Pairing parental controls.
The market, in other words, is shifting towards acknowledging that kids are already on social media — with or without parents’ permission. As a result, companies are building features and age gates to accommodate that reality. The downside to this plan, of course, is once you legitimize the creation of social apps for the under-13 demographic, companies are given the legal right to hook kids even younger on what are, arguably, risky experiences from a public health standpoint.
The Campaign for a Commercial-Free Childhood also today launched a petition which others can sign to push Facebook to cancel its plans for an Instagram for kids.
Instagram Letter by TechCrunch on Scribd
Facebook to test new business discovery features in U.S. News Feed – TechCrunch
Facebook announced this morning it will begin testing a new experience for discovering businesses in its News Feed in the U.S. When live, users to tap on topics they’re interested in underneath posts and ads in their News Feed in order to explore related content from businesses. The change comes at a time when Facebook has been arguing how Apple’s App Tracking Transparency update will impact its small business customers — a claim many have dismissed as misleading, but nevertheless led some mom and pop shops to express concern about the impacts to their ad targeting capabilities, as a result. This new test is an example of how easily Facebook can tweak its News Feed to build out more data on its users, if needed.
The company suggests users may see the change under posts and ads from businesses selling beauty products, fitness or clothing, among other things.
The idea here is that Facebook would direct users to related businesses through a News Feed feature, when they take a specific action to discover related content. This, in turn, could help Facebook create a new set of data on its users, in terms of which users clicked to see more, and what sort of businesses they engaged with, among other things. Over time, it could turn this feature into an ad unit, if desired, where businesses could pay for higher placement.
“People already discover businesses while scrolling through News Feed, and this will make it easier to discover and consider new businesses they might not have found on their own,” the company noted in a brief announcement.
Facebook didn’t detail its further plans with the test, but said as it learned from how users interacted with the feature, it will expand the experience to more people and businesses.
Along with news of the test, Facebook said it will roll out more tools for business owners this month, including the ability to create, publish and schedule Stories to both Facebook and Instagram; make changes and edits to Scheduled Posts; and soon, create and manage Facebook Photos and Albums from Facebook’s Business Suite. It will also soon add the ability to create and save Facebook and Instagram posts as drafts from the Business Suite mobile app.
Related to the businesses updates, Facebook updated features across ad products focused on connecting businesses with customer leads, including Lead Ads, Call Ads, and Click to Messenger Lead Generations.
Facebook earlier this year announced a new Facebook Page experience that gave businesses the ability to engage on the social network with their business profile for things like posting, commenting and liking, and access to their own, dedicated News Feed. And it had removed the Like button in favor of focusing on Followers.
It is not a coincidence that Facebook is touting its tools for small businesses at a time when there’s concern — much of it loudly shouted by Facebook itself — that its platform could be less useful to small business owners in the near future, when ad targeting capabilities becomes less precise as users vote ‘no’ when Facebook’s iOS app asks if it can track them.
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