Amid efforts to overhaul the business with steep cost reductions, Nokia is rolling out a strategy to focus on enterprise customers undergoing digital transformations. With a new open-architecture framework to bring businesses into what it calls the “Industry 4.0” era, Nokia says it’s trying to be more of a strategic partner for customers. It’s also attempting to make networking a central part of the conversation.
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“We’re hoping to work with our customers, and with a massive and growing partner ecosystem, to bring the right pieces together with and for our customers to help them meet their goals,” Houman Modarres, director of enterprise marketing at Nokia, told ZDNet. “This is not ‘By Nokia, for Nokia,’ it’s an open framework that encourages a dialogue. As part of that dialogue, it does raise the consideration of networking.”
Dubbed the “Future X for industries” architecture, the framework outlines the layers of technology needed to meet industrial networking requirements: a business applications layer; a “digital value platforms” layer that supports industrial automation, cognitive analytics and digital operations; a multi-cloud layer; and a high-performance networking layer.
The framework is part of Nokia’s larger effort to zero in on select enterprise and industry customers that need telco-grade networks. To step up the focus on these customers, Nokia is creating a new Enterprise Business Group that consolidates a range of existing, fast-growing areas of business. Nokia announced the creation of the new group late last month, as it also announced a new cost-cutting effort.
With cost-cutting soon to be in the rear-view mirror, “we are taking steps to accelerate the execution of our strategy and sharpen our customer focus,” CEO and president Rajeev Suri said last month.
To further raise Nokia’s profile as a strategic partner, the company has announced a strategic alliance with the consulting firm Infosys.
Nokia has built more than 1,000 mission-critical networks over a span of industries, Modarres said, and has ramped up this effort to account for about 5 percent of Nokia’s overall business. As part of that effort, the company just announced that it’s building a new private LTE network at the BMW Brilliance Automotive plant in Shenyang city in China. It will enable secure, low-latency communications for business-critical applications like object tracking and video surveillance.
In some key segments, Nokia has worked closely with enterprise OT teams, which increasingly work in conjunction with IT teams. Verticals such as utility companies or railways “are tight-knit communities,” Modarres said, “so word of mouth lets us get in earlier.”
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Nokia is now targeting a range of verticals, from energy and transportation to health care and finance. For a sector like finance, Modarres explained, Nokia can help interconnect thousands of physical branches securely and more dynamically.
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Tesla Set To Deliver The First Semi To Pepsi
In October, Tesla’s CEO revealed that the production of the Tesla Semi had begun, and it was bound to be delivered today. Tesla has already started the countdown, and we expect the unveiling event to go down at the Nevada factory. The electric truck will be dispatched to Pepsi, which had ordered 100 units. Investor reports that Tesla’s stock price increased by 7.7% on Wednesday, probably in anticipation of Tesla’s Semi first delivery.
Musk tweeted on Saturday that the “Tesla team just completed a 500-mile drive with a Tesla Semi weighing in at 81,000 lbs!” However, considering that Musk said that the company is dealing with supply chain issues and market inflation, it’s unclear if Tesla will stick to the original $180,000 price it intended to sell at when it was announced in 2017. Then again, Tesla offers a cheaper Semi that will be available for about $150,000 — but it can only achieve up to 300 miles at full load capacity. For now, we can only wait until it’s on the road to confirm if the specs match up to what was promised five years ago.
Coinbase Joins Elon Musk In Slamming The Apple App Store Tax
Coinbase complained that Apple’s insistence on its cut unreasonably interfered with its business.
Coinbase’s argument was largely the same as Elon Musk’s, and the basis of Epic Games’ aforementioned lawsuit. According to all of the above, Apple was half of a duopoly: with Google, it controlled the global app marketplace. The “duopoly” part of the argument is pretty much incontrovertible: As of October 2022, both Apple and Google control 99.43% of the global smartphone market between them (via StatCounter). Both get a 30% cut of everyone’s action on its marketplace. From the perspective of Coinbase, that took too much money out of too many elements of its business.
You might have noticed you can’t send NFTs on Coinbase Wallet iOS anymore. This is because Apple blocked our last app release until we disabled the feature. 🧵
— Coinbase Wallet (@CoinbaseWallet) December 1, 2022
Epic sued over that and, as noted above, won with an asterisk. Apple had restricted in-app purchases, and courts found that anticompetitive, but did require that Apple get a 30% cut of the profits, even though they took place in someone else’s app. In short, according to the Verge, the court said that if you’ve found a way to make money using iOS, you owe Apple 30%, period.
Epic thought in-app purchases should be exempted from the tax. Coinbase thinks elements of the NFT development process — in this case, gas prices to run the processing equipment necessary to mint NFTs — should be exempt from Apple’s app tax. Apple treats all user expenses on an app as in-app purchases and, per the Epic court decision, in-app purchases mean Apple gets a cut.
It’s not a simple problem, and it’s not likely to be solved anytime soon. Stakeholders and regulators have barely begun to integrate cryptocurrency and NFTs into the conventional marketplace. Who gets paid for what is likely to be a conversation for years on end. For now, all that’s certain is that conversation has begun.
LastPass Security Breach Exposed Some Customer Data, But Details Are Still Slim
LastPass’ new blogpost continues to be vague about the nature of the latest security incident that has affected the platform. What it does reveal, however, is that the company recently detected yet another incident of “unusual activity” within a third-party cloud storage service connected to LastPass. LastPass stopped short of revealing details surrounding the affected third-party cloud service. However, TechCrunch has hinted at the possibility of the cloud service being AWS. For those unaware, starting in 2020, LastPass began using AWS (Amazon Web Services) to store more than a billion customer records on Amazon’s cloud.
We recently detected unusual activity within a third-party cloud storage service, which is currently shared by both LastPass and its affiliate GoTo. Customer passwords remain safely encrypted due to LastPassâ€™s Zero Knowledge architecture. More info: https://t.co/xk2vKa7icq pic.twitter.com/ynuGVwiZcK
— LastPass (@LastPass) November 30, 2022
LastPass goes on to add that the security incident prompted an immediate internal investigation, following which they ascertained that the threat actor was able to access “certain elements” of LastPass’ customer information. Interestingly, LastPass has also confirmed that the unauthorized party used data from the August 2022 incident to gain access to LastPass’ systems.
While LastPass hasn’t revealed the exact nature of customer information that has been breached, they maintain that customers’ passwords have not been affected. LastPass also said it had engaged the services of Mandiant — a leading security firm — to help them with the investigation. The company has also notified law enforcement agencies about the same. The company has promised to share more updates surrounding the latest incident after they conclude an internal investigation.
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